Inspiring Confidence Through Representation.

KIDS SWAG is a Canadian company curating a fantastic selection of lifestyle products for kids from vendors around the world. We exist to make it easy for you to purchase products with positive black images because Representation Matters.
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KIDS SWAG's Guiding Principles

Check Out These Must Haves!

Nia Ballerina Doll & Backpack

Satin Bonnets & Pillow Cases

Adorable Water Bottles


"Inspiration in your hands".

- Nicole W. on the Super Me Girl Notebook

"Swimma is Excellent!"

- Carol S. on Swimma Caps for Kids

"OOOO. I love this store"

- Attendee at the Black Mom's Conference August 2017

"Now this is Service"

- Kimberlee Y. on KIDS SWAG Customer Service.